When I started my development career 5 years ago, I was excited about building beautiful interfaces and complex algorithms. But over time, I noticed a troubling pattern: businesses were investing thousands in software that never delivered the returns they expected.
The Problem We Saw
Traditional software development focuses on features. "We need a dashboard." "We need mobile app." "We need integration with X." But rarely do we ask: "What business outcome are we trying to achieve? How much value will this create?"
I've seen businesses spend millions on "digital transformation" projects that looked impressive in demos but failed to move the needle on revenue, efficiency, or customer satisfaction. The problem wasn't the technology—it was the approach.
Our ROI-First Philosophy
At Hurevo, every project starts with one question: "How will this create measurable value for your business?" Before we write a single line of code, we analyze your business processes, identify the highest-impact opportunities, and design solutions that directly address your bottom line.
Our Promise
We guarantee measurable ROI within 6 months, or you get your money back. This isn't just marketing—it's our business model.
Why Indonesia?
Indonesian businesses are incredibly resilient and innovative, but many are underserved by the tech industry. Most software solutions are designed for Western markets and don't address the unique challenges and opportunities in Indonesia.
We're building Hurevo specifically for Indonesian businesses—understanding local market dynamics, business practices, and growth opportunities. Our goal is to help Indonesian companies compete globally through technology that actually works.
What's Next
We're launching with a small team and big ambitions. Over the next few months, we'll be working with our first clients to prove our ROI-first approach. Every project will be documented, every result measured, and every lesson shared.
This blog will chronicle our journey—the successes, the challenges, and the insights we discover along the way. Our goal is complete transparency about what works, what doesn't, and how we're continuously improving our approach.
Join Our Journey
If you're a business owner who's tired of technology investments that don't pay off, we'd love to talk. We're offering free ROI analyses to help businesses identify their highest-impact opportunities.
Let's build something that not only works, but pays for itself. Let's prove that technology can be a profit center, not just a cost center.